Subjects
Dayton (Ohio); Flight; Aviation; Wright; Orville; 1871-1948; Wright; Wilbur; 1867-1912; Anniversaries; Marketing research; Economic forecasting; Tourism
Description
In 2003, Dayton was to produce an international yearlong celebration of the Centennial of Powered Flight. The 2003 Committee authorized Harrison Price Company (HPC) to prepare a Feasibility and Economic Planning Study for the Festival of Flight. In follow-up to the Dayton site visit by Buzz Price and Mike Mitchell August 19 - 21, 1997 Harrison Price Company (HPC) was asked to submit a preliminary outline by September 15th concerning the developmental issues that needed to be addressed by the Committee. The report includes two sections: I. Study Scope and Methodology and II. Key Developmental Issues. HPC identified 14 key developmental issues that need to be addressed by the Committee during this phase of the project development: 1. Define the scope of the program; 2. Determine the physical residuals desired out of the program; 3. Define the continuing impact of the Centennial on cultural programs; 4. Ascertain achievable economic benefits; 5. Define the message the Committee wants promoted, 6. Ascertaining financial requirements; 7. Establish an appropriate management system; 8. Design an outreach campaign; 9. Develop a licensing program; 10. Understand the role of the national historical park sites; 11. Size program elements; 12. Determine a need for visitor services; 13. Scheduling; 14. Create a program identity package.
Publisher
Harrison Price Company
Client
Dayton 2003 Committee
Date Original
9-8-1997
Document Type
Report
Identifier
DP0004172
Language
English
Rights
Copyright: University of Central Florida Special Collections. Permission to publish must be obtained from Special Collections in writing. Contact (407) 823-2576 or online at http://library.ucf.edu/about/departments/special-collections-university-archives/
Number of Pages
30 pages
Keywords
Dayton (OH); The Centennial of Flight; Fairs; Expositions; Celebrations; Tourism; Economic research; Market research; Wright Brothers; Aviation; Flight
Place
Dayton (Ohio)
Type
document
Digital Reproduction Specialists
Electronically reproduced by the Digital Services unit of the University of Central Florida Libraries, Orlando, 2005.
Is Referenced By
http://purl.flvc.org/UCF/EAD/CFM2003-12h (University of Central Florida Special Collections Harrison "Buzz" Price Papers finding aid); https://ucf-flvc.primo.exlibrisgroup.com/permalink/01FALSC_UCF/6a1ouu/alma990332062850306596 (University of Central Florida Libraries Online Catalog)
College
Information Technologies & Resources
Unit
University Libraries
Recommended Citation
Harrison Price Company, "Preliminary Project Assessment: The Centennial of Flight Dayton, Ohio" (1997). Harrison "Buzz" Price Papers. 123.
https://stars.library.ucf.edu/buzzprice/123