Creator

Jack Ryan

Subjects

Commercial Attractions: Theme Parks and Attraction Parks; Appraisal and Valuations

Description

A "white paper" about Knott's Berry Farm prepared by Jack Ryan for Terry E. Van Gorder at the later's request. The white paper includes the following sections: Introduction -- What Knott's was... -- What Knott's is... -- What Knott's could be... -- What Knott's should be... -- Knott's and public relations -- And in conclusion... -- Appendix I. Demographic projections -- Apendix II. Alternate marketing lines. This pdf. includes handwritten notes in the margins of the white paper as well as the letter from Mr. Van Gorder to Jack Ryan commissioning the "white paper."

Client

Terry E. Van Gorder, President and Chief Operating Officer, Knott's Berry Farm

Date Original

8-26-1985

Document Type

Report

Identifier

DP0013279

Language

English

Rights

Copyright: University of Central Florida Special Collections. Permission to publish must be obtained from Special Collections in writing. Contact (407) 823-2576 or online at http://library.ucf.edu/about/departments/special-collections-university-archives/

Number of Pages

49 p.

Keywords

Knott's Berry Farm, Analysis, Public perception, Media perception,

Coverage-Temporal

Buena Park (Calif.)

Digital Reproduction Specialists

Electronically reproduced by the Digital Services unit of the University of Central Florida Libraries, Orlando, 2005.

Is Referenced By

http://library.ucf.edu/specialcollections/Collections/ManuscriptsPrice.php (University of Central Florida Special Collections Harrison "Buzz" Price Papers finding aid); http://ucf.catalog.fcla.edu/permalink.jsp?29CF033206285 (University of Central Florida Libraries Online Catalog)

College

Information Technologies & Resources

Unit

University Libraries

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