Keywords

(tele)presence, presence, religion, religiosity, personality, enjoyment, memory, behavioral intention

Abstract

This study examines the phenomena of (tele)presence in the distinct mediated environment of an online Christian worship service. A quantitative field experiment involving 48 participants who had just viewed a religious Internet broadcast was undertaken. Individual differences in personality and religiosity are examined in tandem with (tele)presence as predictors of a number of outcome variables, including memory, enjoyment of the online worship service and behavioral intention to be more active with the church. The results showed no significant relationship between religiosity and the experience of (tele)presence, but that users who experienced greater (tele)presence enjoyed the service more, had a greater ability to recognize information from the service, and had a greater intention to attend in the future. The implications for online worship services, along with the limitations of this study, are discussed.

Notes

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Graduation Date

2014

Semester

Summer

Advisor

Rubenking, Bridget

Degree

Master of Arts (M.A.)

College

College of Sciences

Department

Communication

Degree Program

Communication; Mass Communication Track

Format

application/pdf

Identifier

CFE0005362

URL

http://purl.fcla.edu/fcla/etd/CFE0005362

Language

English

Release Date

August 2014

Length of Campus-only Access

None

Access Status

Masters Thesis (Open Access)

Subjects

Dissertations, Academic -- Sciences; Sciences -- Dissertations, Academic

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