Loyalty effects of coupon books on new restaurant customers
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Bachelor of Science (B.S.)
College of Business Administration
Business Administration -- Dissertations, Academic;Dissertations, Academic -- Business Administration
LD1772.F96T45 2002 no.97
Length of Campus-only Access
Honors in the Major Thesis
Champlin, Darren, "Loyalty effects of coupon books on new restaurant customers" (2001). HIM 1990-2015. 226.