Title

An exploration of the influence of advertising exposure on the propensity to donate to non-profit organizations

Notes

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Thesis Completion

2009

Semester

Fall

Advisor

Massiah, Carolyn

Degree

Bachelor of Science (B.S.)

College

College of Business Administration

Degree Program

Marketing

Subjects

Business Administration -- Dissertations, Academic;Dissertations, Academic -- Business Administration

Format

Print

Identifier

LD1772.F96T45 2009 no.69

Language

English

Access Status

Open Access

Length of Campus-only Access

None

Document Type

Honors in the Major Thesis

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