Description
The modern age of communication, with the 24x7 news cycle and "information overload," can impact our ability to connect with stakeholders. Kimberly Reed, a Washington professional who has built bridges for more than 20 years both across the aisle and around the globe with non-profits, trade associations, government officials, and risk and crisis communication professionals, presented a case study on Expo Milano 2015: "Feeding the Planet, Energy for Life" (the "World's Fair," which was the world's largest gathering and discussion on the topic of food). She shared best practices that featured Drs. Deanna and Tim Sellnow and provided practical resources to help communicators better connect with stakeholders and the media, bridge gaps, and deliver positive impact.
DOI
10.30658/icrcc.2018.1
Recommended Citation
Reed, K. A. (2018). Building bridges to connect with stakeholders: A template for success. Proceedings of the International Crisis and Risk Communication Conference (pp. 1-4). Orlando, FL, USA. Nicholson School of Communication. https://doi.org/10.30658/icrcc.2018.1
Included in
Business and Corporate Communications Commons, Organizational Behavior and Theory Commons, Organizational Communication Commons, Public Relations and Advertising Commons, Strategic Management Policy Commons
Building Bridges to Connect With Stakeholders: A Template for Success
The modern age of communication, with the 24x7 news cycle and "information overload," can impact our ability to connect with stakeholders. Kimberly Reed, a Washington professional who has built bridges for more than 20 years both across the aisle and around the globe with non-profits, trade associations, government officials, and risk and crisis communication professionals, presented a case study on Expo Milano 2015: "Feeding the Planet, Energy for Life" (the "World's Fair," which was the world's largest gathering and discussion on the topic of food). She shared best practices that featured Drs. Deanna and Tim Sellnow and provided practical resources to help communicators better connect with stakeholders and the media, bridge gaps, and deliver positive impact.
