Title

Super Bowl

Keywords

Arete, Sport and Society, American Sport History, Football, Commercials, Super Bowl, Football, NFL, Thorstein Veblen, Excess, Waste, Money

Subjects

Television advertising; Theory of the leisure class (Veblen, Thorstein); Super Bowl; National Football League; Gluttony; Indulgences

Introduction

Here we are once again at the most important weekend in American sport. The Super Bowl is Sunday and that means that Americans across the land will create scenes reminiscent of Thorstein Veblen’s classic, The Theory of the Leisure Class. Veblen’s original vocabulary describing the rich of the late 19th century is as appropriate now as it was then. Such phrases as “conspicuous consumption,” “conspicuous waste” and “conspicuous leisure,” seem to have been coined for the Super Bowl.

Publication Date

1-31-2014

Document Type

Commentary

Type

Text

Format

application/pdf

Source Title

Sport and Society for Arete

Language

English

Publication Version

Author's version

College

College of Arts and Humanities

Department

History

Creator (Linked Data)

Crepeau, Richard C., 1941- (VIAF)

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