Arete, Sport and Society, American Sport History, Football, Bowl games, Names, Corporate sponsors
Bowls (Game); Football; Corporate sponsorship; Names; Money
Already some of the big ones are behind us. The annual Blue-Gray Game in which the Confederacy tries to atone for the loss of the big game of 1865 was played in Montgomery, Alabama on Christmas Day. Once again the Gray was out maned. Then came the Jeep Eagle Aloha Bowl in which Aloha meant goodbye in any number of ways, and the Weiser Lock Copper Bowl, which asks the question what is a weiser lock and why would you want to lock weisers anyway?
Sport and Society for Arete
College of Arts and Humanities
Crepeau, Richard C., "Bowl Names and Sponsors: Silliness Abounds" (1995). On Sport and Society. 427.