Bed and breakfast industry analysis

Abstract

This thesis explores the inner workings of a consumer-driven niche market that has rapidly developed to the point of maturity. The Bed and Breakfast industry, a micro-industry of the hospitality industry, has become a popular lodging phenomenon and entrepreneurial lifestyle. The purpose of this study is to determine if it is possible to succeed in operating a Bed and Breakfast business. The Bed and Breakfast industry is examined, and research findings are discussed. Financial prosperity is difficult, given the huge fixed costs, small number of rooms and corresponding limits on generation of revenue. Operation size, competition from larger hotels and ambiguity in guest expectations are just a few of the factors that make profitability in the Bed and Breakfast industry very difficult. However, changing guest lifestyles, socioeconomic conditions and increased Internet use provide opportunity for the Bed and Breakfast product. Feasibility of turning profit is explored, and predictions for success in the future of Bed and Breakfast industry are presented.

Notes

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Thesis Completion

2000

Semester

Fall

Advisor

Upchurch, Randall

Degree

Bachelor of Science (B.S.)

College

College of Business Administration

Degree Program

Hospitality Management

Subjects

Business Administration -- Dissertations, Academic;Dissertations, Academic -- Business Administration;Bed and breakfast accommodations

Format

Print

Identifier

DP0021628

Language

English

Access Status

Open Access

Length of Campus-only Access

None

Document Type

Honors in the Major Thesis

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