Need For Cognition, Empathy, And Self-Esteem As Predictive Factors Of Modern Media Selectivity

Author

Alfredo J. Hurtado Jr., University of Central FloridaFollow

Keywords

Media Selection, Need for Cognition, Self-Esteem, Empathy, Media Genres

Abstract

Personality traits often drive media selectivity, as individuals seek out specific types of media and media genres for gratification. To further understand selectivity in a modern context, this study examined the personality factors of need for cognition, self-esteem, and empathy in relation to engagement with social media, literature, music, podcasts, video games, and tabletop games, with their associated genres. Analyses of 328 participants revealed that personality traits provided minimal to mild influence in media and genre selection, suggesting that the mechanisms behind media selection are comprised of other psychological and sociological factors.

Thesis Completion Year

2024

Thesis Completion Semester

Fall

Thesis Chair

Martha, Hubertz

College

College of Sciences

Department

Department of Psychology

Thesis Discipline

Psychology

Language

English

Access Status

Open Access

Length of Campus Access

None

Campus Location

Orlando (Main) Campus

STARS Citation

Hurtado, Alfredo J. Jr., "Need For Cognition, Empathy, And Self-Esteem As Predictive Factors Of Modern Media Selectivity" (2024). Honors Undergraduate Theses. 149.
https://stars.library.ucf.edu/hut2024/149