This study proposed a definition of perceived crisis severity and created a valid and reliable scale to measure the construct following Churchill’s scale development procedure. The proposed scale, after rigorous pilot testing and exploratory and confirmatory factor analysis, contains 3 factors with 12 items. This study discusses potential applications of the developed measures and provides future research directions.
Author ORCID Identifier
Ziyuan Zhou 0000-0002-2264-7281
Zhou, Z., Ki, E., Brown, K. A. (2019). A measure of perceived severity in organizational crises: A multidimensional scale development and validation. Journal of International Crisis and Risk Communication Research, 2(1), 39-60. https://doi.org/10.30658/jicrcr.2.1.3