Arete, Sport and Society, American Sport History, NFL, Football, Televsion, CBS, ABC, FOX, Money, Profits
National Football League; Money; Profit; CBS Television Network; ABC Television Network; Twentieth Century-Fox Television, Inc.
Now that the NFL has refocused following Towelgate in the midst of what is developing as a most interesting season on the field, it might be worth going back to two stories that flew just beneath the radar over the past few weeks. These, of course, involved money, because we are talking about the NFL Money Machine, which continues to validate Al Davis' wisdom from 1978 when he noted in the wake of a lucrative television contract that "any dummy can make money operating a pro football club."
Sport and Society for Arete
College of Arts and Humanities
Crepeau, Richard C., "The NFL and its money" (2004). On Sport and Society. 657.