Advertising -- Medicine -- Florida, Health services administration -- Florida, Hospitals -- Administration -- Florida, Women's health services -- Florida
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Davis, Robert H.
Master of Arts (M.A.)
College of Arts and Sciences
Length of Campus-only Access
Masters Thesis (Open Access)
DeNicola, Sunni C., "The Effectiveness of Product vs. Image Strategies in Health Care Marketing" (1986). Retrospective Theses and Dissertations. 4876.