Exploring Quality: What Robert Pirsig'S Zen And The Art Of Motorcycle Maintenance Can Teach Us About Technical Communication
Robert Pirsig's Zen and the Art of Motorcycle Maintenance, first published in 1974, continues to be enormously popular. Much of the book's appeal lies in its strange mixture of genres. Part ghost story, novel, essay, and autobiography, the text almost defies classification. Yet the major reason the book attracts so much interest lies in the way Pirsig challenges our values. Pirsig shows that we have lost our understanding of quality, and he explores how we can restore a sense of quality to our lives. He explores this theme of quality on many levels. First, he argues that our dualistic outlook alienates us from science and technology. Next, he shows that recognizing the inherent role of quality in technology can help us overcome our sense of alienation. Finally, by giving us the rationale for adopting the right attitudes toward both technology and ourselves, he suggests a practical means for achieving quality in our lives. © 1989 IEEE
IEEE Transactions on Professional Communication
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Jones, Daniel R., "Exploring Quality: What Robert Pirsig'S Zen And The Art Of Motorcycle Maintenance Can Teach Us About Technical Communication" (1989). Scopus Export 1980s. 339.