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Abstract

One evening in July of 2010, an Internet user who goes by "GinnyFavers" posted a question to the city-data.com forum: "I heard from someone that the Buena Ventura Lakes (BVL) subdivision was a majority to all Hispanic area. Just curious if that's really true? No negative implication intended! -Amanda."1 Twenty-two minutes later "Metrowester" responded. "Yes, BVL is a primarily Hispanic area. Landstar homes was heavily marketed in Puerto Rico several years ago."2 "Metrowester" continued, and spoke favorably about the Publix Sabor supermarket in the area with a deli that serves Cuban coffee, pastries, and roasted pork. He identified himself as "a gringo with a Puerto Rican girlfriend" before ending the message.

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