Subjects

Tourism; Market research; Economic research; Tourism; Economic development; United States

Description

The task of this Phase 2 research program is to examine the economic performance of several recreation/attraction venues which might serve as role models for entry into various regional and major markets around the United States. The types of operations to be examined include: I. Family recreation centers, free-standing and mall related (like Forrest Fair in Cincinnati, River Falls in Clarksdale, Indiana, 49th Street Galleria in Salt Lake City and North Philadelphia, and Fame City in Houston). II. Adult-oriented night life activity expressed in venues such as the Sports Bar or Dave and Busters and other similar food and drink night spots (like Dallas Alley). Ill. Specialty attractions like Wild Bill's and Medieval Times (dinner theater), and Mrs. Knott's (themed restaurant) at Irvine and Sports Club LA (major sports centers). IV. Mid-sized regional amusement parks (like Valley Fair, Minneapolis; Marine World Africa in Vallejo, Geauga Lake, Ohio, and Kennywood Park in Pittsburgh) A conclusion was expressed that the business is far from saturated. Even in an apparently saturated attraction market like Orlando and Southern California, new venues with a distinct and novel identity seen to emerge and be accepted by the public (for example, Wild Bill's in Buena Park). Even the most heavily developed market can be entered if the product offered is unique and different in its market area.

Publisher

Harrison Price Company

Client

MCA Recreation Services

Date Original

9-30-1991

Document Type

Report

Identifier

487; DP0012881

Language

English

Rights

Copyright: University of Central Florida Special Collections. Permission to publish must be obtained from Special Collections in writing. Contact (407) 823-2576 or online at http://library.ucf.edu/about/departments/special-collections-university-archives/

Number of Pages

22 pages

Keywords

Economic performance; Recreation venues; Market analysis; Family recreation centers; Sports Bar; Specialty attractions; Regional amusement parks; Economic development; Market research; Economic research; Tourism; United States

Place

United States

Digital Reproduction Specialists

Electronically reproduced by the Digital Services unit of the University of Central Florida Libraries, Orlando, 2005.

Is Referenced By

http://library.ucf.edu/specialcollections/Collections/ManuscriptsPrice.php (University of Central Florida Special Collections Harrison "Buzz" Price Papers finding aid); http://ucf.catalog.fcla.edu/permalink.jsp?29CF033206285 (University of Central Florida Libraries Online Catalog)

College

Information Technologies & Resources

Unit

University Libraries

Share

COinS