California; Museums; Real estate development; Design; Business planning; Feasibility studies; Marketing research; Economic research
The State of California, in considering the feasibility of a proposal for a State Museum of Latino History retained the consulting team of Economics Research Consultants, Florian Martinez Associates, and J. Wetzel Associates to conduct a study. The museum’s purpose would be to provide a venue for displaying artifacts, exhibits, and cultural programs which educate the public as to the historical development and contributions of Latinos to California specifically and America generally. The resulting report has the following sections: introduction, summary and conclusions, concept statement, attendance analysis, space requirements, museum location and site analysis, financial analysis, and organization and implementation recommendations.
Economic Research Associates
State of California
Copyright: University of Central Florida Special Collections. Permission to publish must be obtained from Special Collections in writing. Contact (407) 823-2576 or online at http://library.ucf.edu/about/departments/special-collections-university-archives/
Number of Pages
California; Museum of Latino History; Feasibility studies; Market research; Economic research; Tourism
Digital Reproduction Specialists
Electronically reproduced by the Digital Services unit of the University of Central Florida Libraries, Orlando, 2005.
Is Referenced By
http://library.ucf.edu/specialcollections/Collections/ManuscriptsPrice.php (University of Central Florida Special Collections Harrison "Buzz" Price Papers finding aid); http://ucf.catalog.fcla.edu/permalink.jsp?29CF033206285 (University of Central Florida Libraries Online Catalog)
Information Technologies & Resources
Economics Research Associates, Florian Martinez Associates, and J. Wetzel Associates, "Museum of Latino History Feasibility Study" (1987). Harrison "Buzz" Price Papers. 37.