Heerlen (Netherlands); Amusement parks; Tourism; Marketing research; Economic research; Business planning
Algemeen Burgerlijk Pensioenfonds (ABP) in Heerlen, The Netherlands requested that the Harrison Price Company (HPC) evaluate the outlook for the development of one or major theme parks in Holland as of April, 1983. Specifically, HPC’s charge from ABP was to evaluate the feasibility of the development of one or more theme parks in The Netherlands. The report has the following sections: the market for themed commercial attractions in the Netherlands; the resident market; the tourist market; attendance potential; other considerations; the role of quality; cost of parks; controlling investment size by optimizing park size; required continuing reinvestment versus milking the startup investment; per capita expenditures; investment versus per capita expenditures; climate factors; competition; existing parks; summary and conclusion; appendices.
Harrison Price Company
Almegeen Burgerlijk Pensioenfonds Heerlen, The Netherlands
Copyright: University of Central Florida Special Collections. Permission to publish must be obtained from Special Collections in writing. Contact (407) 823-2576 or online at http://library.ucf.edu/about/departments/special-collections-university-archives/
Number of Pages
Heerlen (Netherlands); Amusement parks; Land use planning; Business planning; Feasibility studies; Market research; Economic research; Tourism.
Digital Reproduction Specialists
Electronically reproduced by the Digital Services unit of the University of Central Florida Libraries, Orlando, 2005.
Is Referenced By
http://library.ucf.edu/specialcollections/Collections/ManuscriptsPrice.php (University of Central Florida Special Collections Harrison "Buzz" Price Papers finding aid); http://ucf.catalog.fcla.edu/permalink.jsp?29CF033206285 (University of Central Florida Libraries Online Catalog)
Information Technologies & Resources
Harrison Price Company, "The Outlook for Theme Park Development in the Netherlands-Memorandum Report" (1983). Harrison "Buzz" Price Papers. 82.