Lee, Seung Hyun
The study was commissioned by Fundashon Bon Intenshon (FBI), through its sole Director and Founder, Mr. Gregory Elias, and was conducted through an intercept survey on site during the two major concerts on August 30 and 31, 2013. The study was carried out by the Dick Pope Sr. Institute for Tourism Studies (DPITS) of the Rosen College of Hospitality Management at the University of Central Florida. This is the fourth time in a row that the DPITS conducts the study on behalf of FBI. This report documents the economic contribution and the experience of the international visitors attending the Curacao North Sea Jazz Festival (CNSJF). The CNSJF' music pre-eminence and performance is well known and is exposed through multiple publications by the international media. The CNSJF economic contributions provide a major spurt to the tourism sector in Curacao. The 2013 festival featured two major concerts on August 30 and August 31. The current study differs from the previous three reports in terms of the economic impact of the festival in that the focus of attention is only on the spending behavior and impact of the international visitors. The festival's context The 2013 festival was surrounded by uncertainty which affected the attendance to the festival. The confluence of the ongoing recession in the Netherlands and the supply-side constraints in the Curacao tourism industry put pressure on this year's festival. For example, the weak spending behavior of the Dutch market spurred by the economic recession was greatly felt in the attendance at this year's festival. The Dutch economy has shrunk over the past two years and there seems no end in sight regarding its downward trend. The economic recovery is feeble and employment continues to suffer. The weak economy has significantly reduced the vacation intentions of the Dutch (1) to the extent that the Dutch inbound markets have experienced a strong dip in number of Dutch travelers (2). Another unexpected external factor that affected the attendance at the festival was the sudden bankruptcy of the Curacao carrier Dutch Antilles Express (DAE). This bankruptcy significantly affected the accessibility to Curacao from nearby markets such as Aruban festival aficionados. Due to capacity constraints and the short time notice it was not possible to quickly find an alternative carrier to fill the void in the market.
Curacao, Curacao North Sea Jazz Festival, CNSJF
Fundashon Bon Intenshon
The Dick Pope Sr. Institute for Tourism Studies
Rosen College of Hospitality Management
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Number of Pages
Rivera, Manuel A. and Croes, Robertico R., "Curacao North Sea Jazz Festival: Through "The Looking Glass"" (2013). Dick Pope Sr. Institute Publications. 18.