Location
Orlando, FL
Description
Understanding and trust are major goals of the internal communication in general. In a crisis situation with its inherent uncertainty and lack of time their importance is elevated to a new level. The crisis communication theory lacks a cultural contextualization and a long-standing tradition for including the influence of organizational culture. The purpose of this study is to enhance the understanding of corporate culture as a key factor for internal crisis communication and its effectiveness. It investigates how the visible and less visible levels of culture manifest themselves in the internal crisis communication practice and identifies organizational culture patterns that support or impede understanding and trust.
DOI
10.30658/icrcc.2020.4
Recommended Citation
Björck A., & Barthelmess P. (2020). The role of organizational culture for creating understanding and trust through internal crisis communication. Proceedings of the International Crisis and Risk Communication Conference, Volume 3 (pp. 17-20). Orlando FL: Nicholson School of Communication and Media. https://www.doi.org/10.30658/icrcc.2020.4
Included in
Business Administration, Management, and Operations Commons, Business and Corporate Communications Commons, Emergency and Disaster Management Commons, Interpersonal and Small Group Communication Commons, Organizational Behavior and Theory Commons, Organizational Communication Commons, Other Business Commons, Other Communication Commons
The role of organizational culture for creating understanding and trust through internal crisis communication
Orlando, FL
Understanding and trust are major goals of the internal communication in general. In a crisis situation with its inherent uncertainty and lack of time their importance is elevated to a new level. The crisis communication theory lacks a cultural contextualization and a long-standing tradition for including the influence of organizational culture. The purpose of this study is to enhance the understanding of corporate culture as a key factor for internal crisis communication and its effectiveness. It investigates how the visible and less visible levels of culture manifest themselves in the internal crisis communication practice and identifies organizational culture patterns that support or impede understanding and trust.
