Event Title
Victim-Group Legitimacy: An Argument for Extending our Understanding of Legitimacy after Crisis
Description
Organizational legitimacy has been useful approach to studying relationship management in crisis. This presentation suggests an expansion of organizational legitimacy theory: victim-group legitimacy. Multiple recent cases of crisis involving historically marginalized groups (HMGs) suggest that organizations may not be fully prepared to respond to crises involving HMGs. Recent cases also suggest that publics now routinely see modern crises as chapters within larger marginalization narratives. Victim-group legitimacy acts as a framework for evaluating, interpreting, and responding to not only the crisis at hand, but the historical crisis between an organization and HMGs.
DOI
10.30658/icrcc.2018.5
Recommended Citation
Wilson, C. B. (2018). Victim-group legitimacy: An argument for extending our understanding of legitimacy after crisis. Proceedings of the International Crisis and Risk Communication Conference (pp. 16-19). Orlando, FL, USA. Nicholson School of Communication. https://doi.org/10.30658/icrcc.2018.5
Included in
Emergency and Disaster Management Commons, Organizational Communication Commons, Public Relations and Advertising Commons
Victim-Group Legitimacy: An Argument for Extending our Understanding of Legitimacy after Crisis
Organizational legitimacy has been useful approach to studying relationship management in crisis. This presentation suggests an expansion of organizational legitimacy theory: victim-group legitimacy. Multiple recent cases of crisis involving historically marginalized groups (HMGs) suggest that organizations may not be fully prepared to respond to crises involving HMGs. Recent cases also suggest that publics now routinely see modern crises as chapters within larger marginalization narratives. Victim-group legitimacy acts as a framework for evaluating, interpreting, and responding to not only the crisis at hand, but the historical crisis between an organization and HMGs.