Keywords
campground, online reviews, rv traveller, social media, travel experience
Abstract
The aim of this study was to analyze RV travelers' experience posted on campground online review websites. The study contributes to the relevant literature by understanding what influences the campground experience. Findings were categorized by six themes: campground attributes, campsite attributes, outdoor activities, surrounding area, campground policies, and staff. Findings also depicted major topic areas revealed in the reviewed postings. Implications were outlined for the campground owner/operator and future RV traveler as a result of this study.
Publication Date
11-1-2012
Original Citation
Fjelstul, J., Wang, Y.C., and Li, X. (2012). Examining the RV Travelers’ Camping Experience: A Social Media Approach. Tourism Analysis. 17(4), 403-415.
DOI
10.3727/108354212X13412775927989
Number of Pages
403-415
Document Type
Paper
Language
English
Source Title
Tourism Analysis
Volume
17
Issue
4
Copyright Status
Publisher retained
Publication Version
Publisher's version
Copyright Date
2012
College
Rosen College of Hospitality Management
Location
Rosen College of Hospitality Management
STARS Citation
Fjelstul, Jill and Wang, Youcheng, "Examining the RV Travelers' Camping Experience: A Social Media Approach" (2012). Rosen Faculty Scholarship and Creative Works. 135.
https://stars.library.ucf.edu/rosenscholar/135