Abstract
Student perceptions of two versions of a basic speech communication course are compared to assess how course design influences perceived learning outcomes. The article contrasts a general blend course with a blend course emphasizing public speaking, examining student views of improvement in communication theory, interpersonal communication, small group communication, public speaking, and writing related skills. The analysis finds similar perceived outcomes for several course units, but stronger perceived gains in the public speaking emphasis version, especially in outlining, thesis development, speech composition, and writing improvement. The article frames basic course assessment as an administrative concern because departments must make curriculum decisions with limited evidence about instructional outcomes. It contributes to communication administration by linking course structure, student needs, and program design in basic communication instruction.
Recommended Citation
Kneupper, Charles W. and Williams, M. Lee
(1984)
"Assessing Outcomes in Variations of the Basic Course: A Comparative Analysis of Student Perceptions,"
Association for Communication Administration Bulletin: Vol. 49, Article 20.
Available at:
https://stars.library.ucf.edu/aca/vol49/iss1/20
