Abstract
A framework for sequencing interpersonal communication coursework is proposed through a producer, marketer, and consumer metaphor. Developed after a review of interpersonal communication offerings at the University of Kansas, the article distinguishes among introductory, intermediate, and advanced levels of study. Beginning students are described as consumers who learn established knowledge and apply interpersonal communication concepts and skills to personal and professional contexts. Intermediate students are positioned as marketers who synthesize existing research, study primary sources, develop greater skill proficiency, and apply knowledge in more complex settings such as simulations, internships, teaching, or case analysis. Advanced students are presented as producers of new knowledge who identify unanswered questions, conduct original inquiry, work collaboratively, and submit their work to professional audiences. The framework is intended to help departments plan, sequence, evaluate, and explain coursework in interpersonal communication across undergraduate and graduate levels.
Recommended Citation
Friedman, Paul G.
(1984)
"The Beginning, Intermediate, and Advanced Study of Interpersonal Communication,"
Association for Communication Administration Bulletin: Vol. 50, Article 27.
Available at:
https://stars.library.ucf.edu/aca/vol50/iss1/27
