Abstract
This article explores the relationship between liberal education and graduate study in mass communication, proposing a definition of the field that emphasizes systems connecting people, institutions, and technologies through mediated messages. It argues that mass communication contributes uniquely to liberal education by equipping students to function independently in a society shaped by complex message systems. The discussion critiques the tension between professional training and liberal learning, noting that graduate programs must balance preparation for media careers, research, and academic teaching. Three functions of graduate study are identified: retraining for media employment, advanced training for specialized industry roles, and doctoral preparation for academic careers. The article concludes that graduate curricula should expand to include subjects such as mass culture, media and the individual, and public interest in communication practices, ensuring alignment with liberal education while sustaining professional relevance.
Recommended Citation
Fletcher, James
(1988)
"Graduate Education in Mass Communication: Meaningful Goals,"
Association for Communication Administration Bulletin: Vol. 64, Article 6.
Available at:
https://stars.library.ucf.edu/aca/vol64/iss1/6
