Preview
Title - Alternative
Darkie Brand Toothpaste
Description
Metal sign of Darkie Toothpaste, black and white caricature image of a black male in top hat, shirt & bowtie, with green background. "Darkie" is a toothpaste brand of Hawley & Hazel Chemical Company in which African Americans were represented with exaggeration and ridicule. Established in Shanghai in 1933 and later based in Hong Kong and Taiwan, Hawley & Hazel was acquired in 1985 by the US corporation Colgate-Palmolive. The date of this sign is unknown.
Keywords
Black people; Toothpaste; Caricature; Advertising; Advertisement; Business; Marketing; African Americans in art; African Americans; Collectibles; Darkie Toothpaste; Black Americana
Subjects
Black people; Toothpaste; Caricature; Advertising; Advertisement; Business; Marketing; African Americans in art; African Americans -- Collectibles; Darkie Toothpaste; Black Americana
Disclaimer
The African American Legacy: The Carol Mundy Collection, 1794-2010 contains materials, graphics and artifacts that may be offensive and disturbing. Librarians and archivists strive to preserve this history in a sensitive manner, providing historical context and updating biased terms in metadata description. The University of Central Florida Libraries recognizes the description of digital and archival materials is an iterative and imperfect process and will continue to consult the misrepresented and underrepresented communities for updated language.
Date Created
1900s
Identifier
DP0015463
Language
English
Extent
1 side
Type
Image
Side of Image
Front of Image
Location
John C. Hitt Library
Department
Special Collections & University Archives
Type
image
Use and Reproduction
This image is posted publicly for non-profit educational uses, excluding printed publication. For permission to reproduce images and/or for copyright information contact Special Collections & University Archives, University of Central Florida Libraries, Orlando, FL 32816, (407) 823-2576.
Recommended Citation
"Darkie Brand Tooth Paste: "Gets teeth their whitest!"" (1900). African American Legacy: The Carol Mundy Collection – Images. 26.
https://stars.library.ucf.edu/carolmundy-images/26
Keywords
Black people; Toothpaste; Caricature; Advertising; Advertisement; Business; Marketing; African Americans in art; African Americans; Collectibles; Darkie Toothpaste; Black Americana
Comments
Is Part Of: African American Legacy: The Carol Mundy Collection, 1794-2010. UCF Special Collections Manuscripts - 5th Floor -- CFM2009_02