Preview
Publisher
W. Woodruff & Co.
Description
Color, trade card, with caricature image of black males sitting behind bale of cotton, white male weighing cotton. Back of card says "Howe Scales made by the Howe Scale Co." and "Unequalled for Workmanship, Finish, Durability and Sensitiveness. Used exclusively where accuracy and durability are required." Caricatures and racist propaganda were used to sell product at that time. The corners are torn.
Keywords
Trade cards; Advertisements; Advertising; Caricature; Black people; Business; Marketing; African Americans in art; African Americans; Collectibles; Ads; Tradecards; Black Americana; Rutland (Vt.); 1840s
Subjects
Trade cards; Advertisements; Advertising; Caricature; Black people; Business; Marketing; African Americans in art; African Americans -- Collectibles; Ads; Tradecards; Black Americana; Rutland (Vt.); 1840s
Disclaimer
The African American Legacy: The Carol Mundy Collection, 1794-2010 contains materials, graphics and artifacts that may be offensive and disturbing. Librarians and archivists strive to preserve this history in a sensitive manner, providing historical context and updating biased terms in metadata description. The University of Central Florida Libraries recognizes the description of digital and archival materials is an iterative and imperfect process and will continue to consult the misrepresented and underrepresented communities for updated language.
Date Created
1840s
Identifier
DP0015387
Language
English
Extent
2 sides; 4 1/2 X 3 1/4 in.
Type
Image
Side of Image
Front of Image
Location
John C. Hitt Library
Department
Special Collections & University Archives
Type
image
Use and Reproduction
This image is posted publicly for non-profit educational uses, excluding printed publication. For permission to reproduce images and/or for copyright information contact Special Collections & University Archives, University of Central Florida Libraries, Orlando, FL 32816, (407) 823-2576.
Recommended Citation
"Howe Scales Co. Tradecard" (1840). African American Legacy: The Carol Mundy Collection – Images. 49.
https://stars.library.ucf.edu/carolmundy-images/49
Keywords
Trade cards; Advertisements; Advertising; Caricature; Black people; Business; Marketing; African Americans in art; African Americans; Collectibles; Ads; Tradecards; Black Americana; Rutland (Vt.); 1840s
Comments
Is Part Of: African American Legacy: The Carol Mundy Collection, 1794-2010. UCF Special Collections Manuscripts - 5th Floor -- CFM2009_02