Keywords

Marketing; Academic Libraries; Collaboration; Campus Partnerships

Abstract

In 21st century academic libraries, it is important to explore creative ways to foster new partnerships and collaborate with on-campus and external constituencies in order to be effectively engaged in the academic environment. During the AY 2011-2012, the librarians at the Jane Bancroft Cook Library, a dual-use service of New College of Florida (NCF) and the University of South Florida – Sarasota-Manatee (USF-SM), coordinated with various on- and off-campus organizations at both institutions to create programming that highlighted and promoted a full range of library services. Working with the Gender Studies Program, Office of Student Affairs, Residence Life, the Center for Career Education and outside constituencies such as the Peace Corps, the library was able to provide a well-rounded and distinct series of events that fulfilled each of the organizations’ missions while accomplishing the common goal of helping students succeed. This poster session presents the background for developing such programming and includes examples of evaluation and assessment, as well as anecdotal feedback from students, partnering organizations, faculty, and library staff. Attendees will learn guiding principles for success in their own distinct collaborations and how to maintain partnerships fostering additional opportunities to grow.

Date Created

October 2012

Notes

Poster session presented at the 2012 Florida ACRL (FACRL) Conference.

https://works.bepress.com/sarah-norris/26/download/

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