Marketing 5.0: Technology for Humanity (2021)
Files
Link to Full Text
Link to Library Sourced Electronic Textbook
Publication Date
2021
Course Number
HMG 6596
Course Title
Strategic Marketing in Hospitality & Tourism
Instructors
Tingting Zhang
Instructor emails
Tingting.Zhang@ucf.edu
Course College
Rosen College of Hospitality Management
Course Department
Hospitality Services
Type
Library-Sourced
Platform
ProQuest
Status
Owned
License
Unlimited User Access (Owned)
Instructions
https://vimeo.com/644560656
Print ISBN
9781119668510
Electronic ISBN
9781119668541
Usage
Active
Recommended Citation
Kotler, Philip; Kartajaya, Hermawan; and Setiawan, Iwan, "Marketing 5.0: Technology for Humanity (2021)" (2021). eTextbooks for Students. 529.
https://stars.library.ucf.edu/etextbooks/529