4 Components Of Effective Pricing

    Authors

    M. H. Morris;R. J. Calantone

    Comments

    Authors: contact us about adding a copy of your work at STARS@ucf.edu

    Abbreviated Journal Title

    Ind. Mark. Manage.

    Keywords

    Business; Management

    Journal Title

    Industrial Marketing Management

    Volume

    19

    Issue/Number

    4

    Publication Date

    1-1-1990

    Document Type

    Article

    Language

    English

    First Page

    321

    Last Page

    329

    WOS Identifier

    WOS:A1990EE64000004

    ISSN

    0019-8501

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