Title

The technology adoption life cycle attractor: Understanding the dynamics of high-tech markets

Authors

Authors

P. T. Meade;L. Rabelo

Comments

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Abbreviated Journal Title

Technol. Forecast. Soc. Chang.

Keywords

technology adoption life cycle; strategy; chaos; complexity; attractor; high-tech marketing; Business; Planning & Development

Abstract

Unlike more stable industries, high-tech firms must constantly be in a strategy development phase. These companies are in desperate need of assistance in strategy formulation. This paper introduces a quantitative (rather than subjective) approach to help high-tech firms to understand their position in the technology adoption life cycle using some of the principles and tools of Chaos and Complexity theories. This approach is demonstrated by using data sets of three case studies in the hard drive, microprocessor, and server high-tech industries. (C) 2004 Elsevier Inc. All rights reserved.

Journal Title

Technological Forecasting and Social Change

Volume

71

Issue/Number

7

Publication Date

1-1-2004

Document Type

Article

Language

English

First Page

667

Last Page

684

WOS Identifier

WOS:000223161500002

ISSN

0040-1625

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