Title

The past as prologue: Predicting the future of the convention and visitor bureau industry on the basis of its history

Authors

Authors

R. C. Ford;W. C. Peeper

Comments

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Abbreviated Journal Title

Tourism Manage.

Keywords

history; convention and visitor bureaus; future challenges for CVBs; Environmental Studies; Hospitality, Leisure, Sport & Tourism; Management

Abstract

The convention and visitor bureau (CVB) industry has grown into a major driver of economic development for many cities and destinations around the world. If what happens in the future is somewhat predicated on what happened in the past, it is important to understand the nature and history of this business and the people that lead it to understand its present and future. The purpose of this paper is to tell the story of how the CVB industry and profession began, what the key drivers have been in its growth and how a review of its history can be used to predict where this business is likely to develop and change in the future. The five future challenges extrapolated from this history are confirmed by structured interviews with 22 CVB leaders. (c) 2006 Elsevier Ltd. All rights reserved.

Journal Title

Tourism Management

Volume

28

Issue/Number

4

Publication Date

1-1-2007

Document Type

Article

Language

English

First Page

1104

Last Page

1114

WOS Identifier

WOS:000246882500013

ISSN

0261-5177

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