Title

Effects of campus foodservice attributes on perceived value, satisfaction, and consumer attitude: A gender-difference approach

Authors

Authors

D. J. W. Kwun

Comments

Authors: contact us about adding a copy of your work at STARS@ucf.edu

Abbreviated Journal Title

Int. J. Hosp. Manag.

Keywords

Campus foodservice attributes; Quality; Perceived value; Satisfaction; Consumer attitude; Gender difference; CUSTOMER SATISFACTION; BEHAVIORAL INTENTIONS; QUALITY; MODEL; FOOD; LOYALTY; CONSEQUENCES; ANTECEDENTS; HEALTH; Hospitality, Leisure, Sport & Tourism

Abstract

This study explores a conceptual framework incorporating interrelationships among campus foodservice attributes, perceived value, satisfaction, and effects of these on consumer attitude. Mediating roles of perceived value and satisfaction as well as gender differences in attitude formation process also are investigated within the conceptual framework. Results confirm that enhanced performance in service and product quality, menu, and facility have favorable effects on perceived value, satisfaction and, ultimately, on consumer attitude. However, the attitude-formation process and mediating roles of perceived value and satisfaction differ notably between male and female consumers. (C) 2010 Elsevier Ltd. All rights reserved.

Journal Title

International Journal of Hospitality Management

Volume

30

Issue/Number

2

Publication Date

1-1-2011

Document Type

Article

Language

English

First Page

252

Last Page

261

WOS Identifier

WOS:000288470600005

ISSN

0278-4319

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