As the Brazilian economy is growing, more and more companies are looking to open businesses in Brazil. This may require some managers to hire Brazilian employees. By using the Hofstede and GLOBE studies, as well as other cultural traits, I have gathered a significant amount of knowledge on the Brazilian culture. I compared these traits to the American culture to find what American managers should focus on changing to best manage Brazilian employees. This guide determined techniques that American managers should follow when traveling to Brazil. In addition I have added other traits that American managers should look into before choosing to work with Brazilian companies. After reading this Thesis, managers should be able to manage Brazilian employees more effectively.
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Bachelor of Science in Business Administration (B.S.B.A.)
College of Business Administration
Business Administration -- Dissertations, Academic;Dissertations, Academic -- Business Administration
Length of Campus-only Access
Honors in the Major Thesis
Senosiain, Melanie, "Managing in Brazil a guide for American managers" (2012). HIM 1990-2015. 1302.