The Effects of Occupational Title and Language Choice on Consumer's Acceptance of Behavior Analysis
Behavior Analysis is a relatively young discipline in psychology with its roots in Skinner's (1938) early research involving the experimental analysis of behavior. Since the first certification of Behavior Analysts in 1979, the field has grown in popularity as a plausible treatment for many maladaptive behaviors. Certified Behavior Analysts are trained to approach each situation with many scientific facts and terms. This study examined the effects of the occupational title "behavior analyst" and the use of scientific behavioral jargon on the perception of the mental health professionals. Participants included 116 students attending community college. Participants read different vignettes manipulating occupational title and language choice. The Interpersonal Adjective Scale (IAS) and Barrett-Lennard's Relationship Inventory were used to measure the perception of the mental health professional in the vignettes. The results of this study indicated no major differences. Implications are discussed.
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Bachelor of Science (B.S.)
College of Arts and Sciences
Arts and Sciences -- Dissertations, Academic; Dissertations, Academic -- Arts and Sciences; Behaviorism (Psychology); Psychology
Length of Campus-only Access
Honors in the Major Thesis
Day, Kristin, "The Effects of Occupational Title and Language Choice on Consumer's Acceptance of Behavior Analysis" (2004). HIM 1990-2015. 427.