Theses/Dissertations from 2015


Student Perception of Barriers to Study Abroad, Jessica Walker

Theses/Dissertations from 2014


Vegetarian, Vegan, and Pescetarian Consumers and Their Participation in the Green Movement, Cory King

Theses/Dissertations from 2012


The effects advertising plays on college students' moral intentions beyond purchase behavior, William Crockett


Do the right thing the role of public service advertisements on the behaviors of contemporary college students, Jessica Jones

Theses/Dissertations from 2011


Evaluation of advertisements the role of males' self-image and its effect on attitude toward advertisements, Ashley N. Carrel

Theses/Dissertations from 2010

Marketing trends in home health care : the four aspects that affect sales, Melissa Blette

Stealth marketing to generation Y, Lauren Rehm

Theses/Dissertations from 2009

An exploration of the influence of advertising exposure on the propensity to donate to non-profit organizations, Adam C. Rush

Theses/Dissertations from 2007

The Various Agendas of Market Mavens, Julian Sanchez

Theses/Dissertations from 2004

A Content Analysis of Model Body Types in Magazine Advertisements: Ethnic and Income Differences, Kristin Raia

Theses/Dissertations from 2003

The impact of direct-to-consumer (DTC) prescription drug advertising on the pharmaceutical salesperson/doctor relationship : a pilot study, Brooke A. Cabrera

Theses/Dissertations from 2002

Loyalty effects of coupon books on new restaurant customers, Darren Champlin

Theses/Dissertations from 2001

The multidimensionality of trust in relationship marketing, Seeta R. Angard