Keywords

Arete, Sport and Society, American Sport History, Basketball, NBA, NHL, Playoffs, TV ratings, Marketing

Subjects

National Hockey League; National Basketball Association; Television programs rating

Introduction

While watching NBA and NHL playoffs over the past few months I have been struck by the remarkable difference between what has happened to these two professional sports leagues in the last ten to fifteen years. Under the leadership of David Stern the NBA has prospered with Bird and Magic, expanding its presence to what is now approaching world-wide dimensions; while the NHL first with Gretzky and now Lemieux languished with John Zeigler at the helm.

Publication Date

6-10-1992

Document Type

Commentary

Type

Text

Format

application/pdf

Source Title

Sport and Society for Arete

Language

English

Publication Version

Author's version

College

College of Arts and Humanities

Department

History

Creator (Linked Data)

Crepeau, Richard C., 1941- (VIAF)

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