Events are often pitched as business opportunities for the tourism and hospitality sector, but look deeper, and a far more compelling narrative emerges. In examining thirty years of events-related research, Dr. Michael Duignan of UCF Rosen College of Hospitality Management has uncovered a highly complex and emerging field of study with significant value for the sector. It is also attracting the eye of researchers from other disciplines looking for insights into why people are drawn to share experiences.

Original Article

Duignan, M.B. (2023). Thirty years of events-related research (1992–2022): Published works in Annals of Tourism Research and Annals of Tourism Research Empirical Insights, Annals of Tourism Research, Vol. 100, doi.org/10.1016/j.annals.2023.103556.

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