Title
Positioning is the Name of the Game
Publication Date
1984
Original Citation
Abraham Pizam, “Positioning is the Name of the Game”, Lu Guan, Vol. 4, No. 3 (1984) pp. 15 17.
Number of Pages
15-17
Document Type
Paper
Language
English
Source Title
Lu-Guan
Volume
4
Issue
3
Copyright Date
1984
College
Rosen College of Hospitality Management
Location
Rosen College of Hospitality Management
STARS Citation
Pizam, Abraham, "Positioning is the Name of the Game" (1984). Rosen Faculty Scholarship and Creative Works. 377.
https://stars.library.ucf.edu/rosenscholar/377
COinS