A cross-cultural analysis of the closure technique in Thai and American magazine advertising
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Master of Arts (M.A.)
College of Arts and Sciences
Length of Campus-only Access
Masters Thesis (Open Access)
Arts and Sciences -- Dissertations, Academic; Dissertations, Academic -- Arts and Sciences
Tejatanalert, Varanya, "A cross-cultural analysis of the closure technique in Thai and American magazine advertising" (1998). Retrospective Theses and Dissertations. 2559.