Title
The Effects of Familiar and Unfamiliar Music Video Repetition on Attitude, Recall, and Purchase Potential
Keywords
Music -- Psychological aspects, Music videos, Rock music, Television advertising, Television and music
Notes
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Graduation Date
1986
Semester
Spring
Advisor
Pryor, Burt
Degree
Master of Arts (M.A.)
College
College of Arts and Sciences
Degree Program
Communication
Format
Pages
65 p.
Language
English
Length of Campus-only Access
None
Access Status
Masters Thesis (Open Access)
Identifier
PN1992.8.M87M556
STARS Citation
Milbourne, Constance C., "The Effects of Familiar and Unfamiliar Music Video Repetition on Attitude, Recall, and Purchase Potential" (1986). Retrospective Theses and Dissertations. 4892.
https://stars.library.ucf.edu/rtd/4892