Advertising campaigns, Calcium -- Physiological effect, Dietary supplements, Health attitudes, Osteoporosis, Persuasion (Psychology)
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Davis, Robert H.
Master of Arts (M.A.)
College of Arts and Sciences
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Length of Campus-only Access
Masters Thesis (Open Access)
Cooper, Michele, "Dairy Calcium Advertising Awareness, Attitudes, and Behavior: A Survey of 13-17 Year Old Females" (1987). Retrospective Theses and Dissertations. 4990.