Title

Analysis Of Joint Ventures Local Managers’ Behavior And Its Impact On Joint Venture Cohesiveness: Korea Case

Abstract

This study investigates whether there is a significant difference in the level of cohesiveness perceived by two different groups of managers local firms’ local managers (Korean) and joint venture local managers (Korean) and also examines relative importance of underlying variables that distinguish the two groups of managers in terms of cohesiveness. The findings indicated that joint venture local managers demonstrate a far lower level of cohesiveness than local firms’ local managers. The important variables which differentiate the two groups in terms of cohesiveness are found to be sense of inequity in rewards, negative group image, and sense of temporality. © 1991 by The Haworth Press, Inc.

Publication Date

11-22-1991

Publication Title

Journal of Global Marketing

Volume

5

Issue

1-2

Number of Pages

201-224

Document Type

Article

Personal Identifier

scopus

DOI Link

https://doi.org/10.1300/J042v05n01_13

Socpus ID

0000628811 (Scopus)

Source API URL

https://api.elsevier.com/content/abstract/scopus_id/0000628811

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