Title
Using Decision Theory For Strategic Decision Making In The Convention Industry
Keywords
convention industry; decision making; decision theory; expected monetary value; strategic management; strategy
Abstract
Managers use the concept of strategic planning to help reduce their uncertainty in the decision process. The use of decision models, such as decision theory, can help convention industry executives make better decisions. An example dealing with a decision as to the possible expansion of a county-owned convention center which is interested in attracting larger conventions is provided. Sample calculations provide a practical basis for applying the modeling techniques. © 1990.
Publication Date
1-1-1990
Publication Title
International Journal of Hospitality Management
Volume
9
Issue
3
Number of Pages
237-246
Document Type
Article
Personal Identifier
scopus
DOI Link
https://doi.org/10.1016/0278-4319(90)90018-S
Copyright Status
Unknown
Socpus ID
9744227894 (Scopus)
Source API URL
https://api.elsevier.com/content/abstract/scopus_id/9744227894
STARS Citation
Quain, William J.; Render, Barry; and Higgins, James M., "Using Decision Theory For Strategic Decision Making In The Convention Industry" (1990). Scopus Export 1990s. 1528.
https://stars.library.ucf.edu/scopus1990/1528