Title

Scaling and measurement section: A time for change

Abstract

The Fall 1991 issue of Journal of Personal Selling & Sales Management announced the establishment of the special topic section “Scaling and Measurement”. The primary purpose of the section was “to provide an authoritative centralized source for dissemination of information related to measurement and scaling issues germane to personal selling and sales management research. © 1994 Taylor & Francis Group, LLC.

Publication Date

1-1-1994

Publication Title

Journal of Personal Selling and Sales Management

Volume

14

Issue

4

Number of Pages

77-78

Document Type

Article

Identifier

scopus

Personal Identifier

scopus

DOI Link

https://doi.org/10.1080/08853134.1994.10754005

Socpus ID

84860751725 (Scopus)

Source API URL

https://api.elsevier.com/content/abstract/scopus_id/84860751725

This document is currently not available here.

Share

COinS