Title

Hospitality And Tourism Curriculum Development: A Qualitative Case-Study Approach

Keywords

Curriculum development; Hospitality; Qualitative research; Tourism

Abstract

This project presents a case study illustration of a qualitative research approach for enhancing an undergraduate curriculum of a hospitality and tourism management program at a large university. Four focus groups consisting of current students, alumni, faculty, and industry practitioners provided extensive information about past and current performance of the travel and tourism program. The data collected indicated areas of concern in three different levels: the university, the hospitality and tourism program, and the university's relationships with external constituencies. Recommendations and suggestions for curriculum enhancement took into consideration the perceptions of the focus groups' participants. © 2000 Taylor & Francis Group, LLC.

Publication Date

9-24-2001

Publication Title

Journal of Teaching in Travel and Tourism

Volume

1

Issue

4

Number of Pages

65-76

Document Type

Article

Personal Identifier

scopus

DOI Link

https://doi.org/10.1300/J172v01n04_05

Socpus ID

85011180225 (Scopus)

Source API URL

https://api.elsevier.com/content/abstract/scopus_id/85011180225

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