Title
Trust In B2B Commerce: Taxonomy And Roles
Keywords
B2B; IOIS; IOS; Trust
Abstract
Research studying trust in B2B relationships is only starting to burgeon compared to its B2C counterpart. Updating the Saunders et al (2004) review with a sample that includes more recent studies, we find an increase in studies on trust in B2B and interorganizational systems (IOSs). We group some commonalities we find into three types of trust: relationship, technology, and third-party, and fit them in a general framework. We also identify four patterns with which researchers operationalize and test B2B trust and evaluate the empirical support for each. We conclude by discussing some gaps we observed during our review of literature.
Publication Date
12-1-2006
Publication Title
Association for Information Systems - 12th Americas Conference On Information Systems, AMCIS 2006
Volume
3
Number of Pages
1771-1779
Document Type
Article; Proceedings Paper
Personal Identifier
scopus
Copyright Status
Unknown
Socpus ID
84870215945 (Scopus)
Source API URL
https://api.elsevier.com/content/abstract/scopus_id/84870215945
STARS Citation
Wu, Yu Andy; Li, Yuzhu; and Saunders, Carol S., "Trust In B2B Commerce: Taxonomy And Roles" (2006). Scopus Export 2000s. 7535.
https://stars.library.ucf.edu/scopus2000/7535