Title

Practical Issues In Measuring The Impact Of A Cultural Tourist Event In A Major Tourist Destination

Abstract

Assessing the revenue generation and other economic influences of a one-time megaevent raises unique measurement problems. This is especially true when the event is a “cultural” tourist activity held in a place where many “casual” tourists flock. This article describes this delineation process and presents the basis for encouragement of cultural tourist events. © 2000, Sage Publications. All rights reserved.

Publication Date

1-1-2000

Publication Title

Journal of Travel Research

Volume

38

Issue

3

Number of Pages

300-303

Document Type

Article

Personal Identifier

scopus

DOI Link

https://doi.org/10.1177/004728750003800313

Socpus ID

84992905470 (Scopus)

Source API URL

https://api.elsevier.com/content/abstract/scopus_id/84992905470

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