Title

The Exploration For Using E-Commerce Platform To Optimize Insurance Business

Keywords

e-commerce platform; interests of the association; optimization; win-win

Abstract

This article analyzes the insurance business model, and points out the future direction and content for the existing insurance business. Based on the analysis, the article introduces the e-commerce platform to improve and optimize the traditional insurance business model, and gives a number of related recommendations. © 2012 IEEE.

Publication Date

12-1-2012

Publication Title

Proceedings - 2012 International Conference on Management of e-Commerce and e-Government, ICMeCG 2012

Number of Pages

191-196

Document Type

Article; Proceedings Paper

Personal Identifier

scopus

DOI Link

https://doi.org/10.1109/ICMeCG.2012.22

Socpus ID

84872044016 (Scopus)

Source API URL

https://api.elsevier.com/content/abstract/scopus_id/84872044016

This document is currently not available here.

Share

COinS