Title

Scepticism Towards Dtc Advertising: A Comparative Study Of Korean And Caucasian Americans

Publication Date

2-28-2012

Publication Title

International Journal of Advertising

Volume

31

Issue

10-11

Number of Pages

-

Document Type

Article

Personal Identifier

scopus

Socpus ID

84857386492 (Scopus)

Source API URL

https://api.elsevier.com/content/abstract/scopus_id/84857386492

This document is currently not available here.

Share

COinS